Back To Top

NANO INFLUENCERS.

Bigger isn’t always better, whether it’s your creative agency or your influencers

THAT TRUSTY FRIEND

KOL marketing campaigns are scalable – pick the best, not the biggest

Interestingly, nano influencers on Instagram have higher engagement rates than macro influencers. With only a following of less than 10,000 followers, their influence in their small, close-knit community is potentially huge.

Brands represented by nano-influencers are often deemed more authentic, given the higher likehood that the nano-influencer has a real-life relationship with the majority of his or her followers.

– Mike Lu, CEO of Triller

THAT TRUSTY FRIEND

KOL marketing campaigns are scalable – pick the best, not the biggest

Interestingly, nano influencers on Instagram have higher engagement rates than macro influencers. With only a following of less than 10,000 followers, their influence in their small, close-knit community is potentially huge.

Brands represented by nano-influencers are often deemed more authentic, given the higher likehood that the nano-influencer has a real-life relationship with the majority of his or her followers.

– Mike Lu, CEO of Triller

THAT TRUSTY FRIEND

KOL marketing campaigns are scalable – pick the best, not the biggest

Interestingly, nano influencers on Instagram have higher engagement rates than macro influencers. With only a following of less than 10,000 followers, their influence in their small, close-knit community is potentially huge.

Brands represented by nano-influencers are often deemed more authentic, given the higher likehood that the nano-influencer has a real-life relationship with the majority of his or her followers.

– Mike Lu, CEO of Triller

MORE IS MORE

More social influencers for less cost? Say hello to an awesome influencer marketing campaign


There is strength in numbers when it comes to nano influencers. A nano influencer is significantly less expensive than a macro, leaving you plenty of budget to hire a group of them to launch your campaign with a bang.

When you have a whole group of trustworthy brand ambassadors giving your brand a thumbs-up, it can create a movement.

Location

Partnering with nano influencers can create buzz and positive word-of-mouth if a brand has a physical store or is having any events.

Engagement

Nano influencers get the highest engagement as they function as peer-to-peer referrals which are more reliable.

Cost

Still a start-up with a tight marketing budget? Don’t fret, collaborating with a nano influencer will definitely cost less!

Credibility

Nano influencers have a tight and close relationship with their followers, so rest assured that your brand will be in good hands.

Conversion

The intimate relationship between the Nano influencer and their followers will mean that products or services advertised will be trustworthy. This can lead to a higher conversion rate compared to macro or micro influencers.

WE’LL GET ‘EM FOR YOU

Leave it to your trusty digital marketing agency


Nano influencers can sometimes be difficult to locate, especially when you need to find one that fits your brand, products, services, and the target audience you are targeting.

Let us help you with the whole process. Not only do we help with finding the right nano influencers, but we will also guide them in the right direction as they might not be experience with creating content.

This is to ensure that the influencer campaign is on schedule and quality content that resonates with your target audience will be produced.

HAVE SOMETHING IN MIND? ASK US ABOUT
A NANO INFLUENCER CAMPAIGN TODAY!